WHAT DOES THIS COURSE COVER?
In this course on MARKETING, you will learn:
• How to remove all the wrong ways of thinking about marketing (that lawyers are led to believe and that hold them back) and develop the right marketing mindset, so your business thrives!
• The 7 Key Components of Effective Marketing that you can apply to any marketing piece or technique - - that actually ensure measurable results!
• How to put the proper referral system in place, so you consistently generate new clients from your existing ones, from other professionals, and even from your own employees!
• How to utilize low-cost (or even no-cost) marketing so you can immediately build your client base and fund a reserve for other types of future marketing
• Why seminar marketing - - both to consumers and referral sources - - is NOT dead and why, if you’re not doing seminars, you’re actually costing yourself more time and money!
• How to do seminars so you not only get more qualified leads to come, but actually book them on your calendar right there!
• Several incredible ways to produce continuing revenue from your client base - - without a client maintenance plan!
• One unique marketing technique that alone can quadruple the income generated by your practice (and, like the others taught, has been tested and proven to work for many years!)
• Other huge, overlooked marketing approaches that tap into goldmines of potential new business!
• How to utilize satellite (or other “local”) offices to expand your target market and get more business - - in a way that is quick and easy, without much start up money
• How to best use the internet, including your website and social media, so they actually drive new clients to you every month!
• And much, much more you never learned in law school or in any continuing education course!